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Overview Typically, after the holiday season, we see a decrease in spending regarding advertising efforts, but there are so many

It’s the Holiday Season again. Previously we discussed the college holiday shopping outlook. Now, it’s time took look into college

Bankrate recently conducted a study that found millennials are 64% more likely to feel pressured to overspend compared to older

The holiday season is in full swing, with many students either studying for finals or packing up to head home.

No matter what product or service is being offered to the college student market, your brand is likely already have