
How Vendors Can Plan an Experiential Event on Campus
A Guide to College Campus Event Management College campuses remain one of the most powerful environments for student engagement marketing and Gen Z experiential marketing.
Your company may offer the best jobs in the world but finding the right college students to recruit can be challenging for corporate college recruiters.
“My boss told me to find junior engineering majors at large universities in the mid-west for our entry level jobs. There are nearly 20 million students nationwide and I live in Seattle.”
Every college recruiter has unique objectives. Our customized approach helps clients find the ideal candidates at the right schools.
Defining the demographic profile of the ideal student can include: gender, academic major, diversity, class year and school
The type of student who best fits your target demographic (gender, year, major, ethnicity)
Identify which universities best align with your target student demographic
The best campus recruiting & media options at each school
A customized campaign designed to meet your recruiting strategy & budget

A Guide to College Campus Event Management College campuses remain one of the most powerful environments for student engagement marketing and Gen Z experiential marketing.

Have you thought about incorporating events into your college marketing plan? Maybe you have toyed with the idea but are afraid to take the plunge.

Ah fall, it brings to mind books, new classes, football games, and oh yeah – your brand on campus! Advertising during back-to-school is a great