College Newspaper Advertising Facts

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Here are 10 quick facts about the college market and college newspaper advertising

  • There are 6 Million College Students in the US
  • Students have an estimated $163 Billion in Discretionary Spending
  • 68% of 18-24 year olds still react to advertisements in print newspaper (i.e. use coupons, visit website etc.)
  • There are over 1,200 college newspapers
  • The average circulation of a college newspapers is 4,000
  • Over 75% of the college newspapers offer 4-color
  • Beyond standard print placements, many college newspaper offer solutions such as inserts and post-it notes on the cover
  • Over half the college newspaper have corresponding web sites that accept advertising
  • 13 Colleges only offer online college newspapers
  • OnCampus Advertising can help you target the right college newspaper in print or online

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